Company: Silver Age

Brand Identity

For Silver Age, I developed a comprehensive brand guidelines package that establishes a consistent and inviting identity for a service dedicated to evaluating retirement communities, assisted living, and adult family homes. The project included crafting logo variations, defining a harmonious color palette, and selecting typography that conveys warmth and trust. This work ensures that Silver Age presents a unified and professional image across all media.

Green background featuring the George Bernard Shaw quote, ‘We don’t stop playing because we grow old. We grow old because we stop playing.’
Design slide showing the Silver Age logo’s golden ratio layout, construction lines, and optical corrections.
Usage guidelines for the Silver Age logo, illustrating safe space boundaries and minimum size requirements for digital and print.
Single green Silver Age logo mark, combining a stylized house outline with a heart at its center.
Color palette for Silver Age displaying green, silver, black, white, cerulean, cardinal, and light gray with their HEX, RGB, and CMYK values.
Typography guidelines for Silver Age, showing headline and body text styles with sizes, weights, and line heights.

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I’m currently open to new opportunities, whether you’re looking for a product designer to join your team or need a contractor for a project, feel free to reach out!